CMR International 2009 Pharmaceutical R&D Factbook, Static-Data Single-User License

The CMR International 2009 Pharmaceutical R&D Factbook is the definitive up-to-date business-planning tool for decision-makers in R&D, corporate finance, business strategy, marketing planning and corporate communications. This essential reference work can help you to:

• gain an in-depth understanding of industry dynamics and trends
• determine how your organization performs against the market as a whole
• gauge your productivity relative to your competitors
• recognize the key differences between individual therapeutic areas
• appreciate the consequences of adopting different R&D strategies
• set internal performance targets that will motivate and challenge your businesses

Each finding is presented in a clear, easily-understood chart, accompanied by a succinct commentary highlighting the key message, and an explanation of the methodology used and the definitions applied.